The Kenseth Family

Born in Fort Atkinson in 1948, Nicola “Nicki” Kenseth worked as a secretary before meeting and marrying Roy Kenseth. The Kenseth name is well-known is Wisconsin, both because Nicki’s son, Matt, is a legendary NASCAR driver, and because of the family’s generous philanthropic efforts. Nicki succumbed to Alzheimer’s disease at age 63, and Matt and his sister, Kelley, have made it their mission to support Alzheimer’s disease research, hosting many fundraising events in their mother’s honor.